An unintended consequence of consumerism is that most people are unable to maintain their own swimming pool. It is not necessarily the responsibility of the pool owner to ensure all of their guests are practicing safe pool maintenance. Twelve Pool Service was founded back in 2015 and is based out of Mesa, Arizona. We are on a mission to provide long lasting pool maintenance and customer satisfaction. 12 Pool Service values the importance of the community and strives to reflect it in their decision making processes. Business is based on the support, recommendations, and expert advice over the long term. In a time where so many locations are being converted into offices and living spaces, the pools maintained by 12 Pool Service are a joy to maintain, a meditation to enjoy, and a testament to the carefree nature of life in the 21st century. Support our local businesses by purchasing a monthly service from 12 Pool Service.

Originally, we started out doing on call repairs. Then we saw that our customers had an ongoing challenge keeping their pools running, so we shift our focus and try to address any issues from a service standpoint and not a structural standpoint. Our owner, Denton Donley shared, “What we really value at [Twelve Pool Service], we spend time building relationships, building trust and building the rapport with our customers because as a business, we face the same challenges you face, issue by issue, customer by customer.” Twelve Pool Service is very small team that you will work directly with throughout the process instead of marketing the company like many other service companies. It’s very helpful to work directly with your pool service tech because they’re familiar with your pool and know what you need.

Pumps, filters and pool cleaners are all critical parts of the service equation. Our service philosophy is not about what type of pump, filter or cleaner, we try to give our customers what they are looking for. Many times, when we get something sent in that we thought was another filter only to find out it was actually a faulty pump. Labeling individual issues of the types we received, is proven to be very successful in minimizing operations cost and increasing our returns. Owner, Denton Donley stated, “I think one of the things that has made a huge difference in the pool business is just putting people at the center of it. When we take the time to talk to people and ask them what they need, it’s almost always going to be an ‘ask’ rather than a ‘tell’. People trust us to do what we say we’ll do.”

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